logorama_2

Today we have seen a piece of the film (3min) nommed Logorama. I will tell more about it.

It is a modern cartoon, a french short film (around 16 minutes) written and directed by François Alaux, Hervé de Crécy and Ludovic

Houplain.

The scene take place in America, Los Angeles in Malibu , more presisely in the street and in the zoo.

It is an invented story. The atmosphere is with lot of brands (=logos) , mascots, all is exagerated, it's a caricature.

It's fantastic, science fictional, realistic but exagerated.

The protagonists are Michelin (the two policemen (=cops) ), and Ronald Mc Donald who is the villain. They do a race poursuite with the

police cruiser.

We can see equally lot of the logos like: the butterflies of MSN, Mr Clean the zoo guide, the big boy and Haribo the zoo visitors, the

pringles mascot the truck driver and at last Esso girl the waitress.

I really like this film because it is very fun and I have lot laugh.

Vocabulaire , définition:

1) A film in which the well known corporate brands and their logos have become heroes

2) A film with all the characteristics (or stereotypes) of a scifi movie

3) It is as if the logos as been caricatured and were given a new freedom of speech

4) It seems to be an anti capitalist movie but in fact it is just that the directors are fond of logos

5) The characters have been inspired from famous characters in popular movies

6) the scene take place in L.A where all of the buildings and the inhabitants are some form of commercial branding

Lesson 18